This website uses cookies. Cookies are small text files that are stored permanently or temporarily on your computer when you visit this website. The purpose of cookies is in particular to analyze the use of this website for statistical evaluation and for continuous improvements. You can deactivate cookies completely or partially in your browser settings at any time. If cookies are deactivated, you may no longer be able to use all the functions of this website.
We use Google Analytics to analyze website usage. The resulting data is used to optimize our website and advertising measures. Google Analytics is a web analysis service operated and provided by Google Inc (1600 Amphitheatre Parkway, Mountain View, CA 94043, United States). Google processes the website usage data and undertakes to take measures to ensure the confidentiality of the processed data.Diese Website verwendet Cookies. Cookies sind kleine Textdateien, die beim Besuch dieser Website in Ihrem Computer dauerhaft oder temporär gespeichert werden.
The following data is recorded during your visit to the website
- Pages viewed
- The success of website goals (e.g. completion of the questionnaire on your needs)
- Your behavior on the pages (e.g. length of stay, clicks)
- Your approximate location (country and city)
- Your IP address (in abbreviated form, so that no clear assignment is possible)
- Technical information such as browser, internet provider, end device and screen resolution
- Source of origin of your visit (i.e., via which website or advertising medium you came to us)
This data is transferred to Google servers in the USA. We would like to point out that the same level of protection under data protection law cannot be guaranteed in the USA as in Switzerland or the EU.
Google Analytics stores cookies in your web browser for a period of two years since your last visit. These cookies contain a randomly generated user ID with which you can be recognized on future visits to the website. The recorded data is stored together with the randomly generated user ID, which makes it possible to analyze pseudonymous user profiles. This user-related data is automatically deleted after 14 months. Other data remains stored in aggregated form indefinitely.
We also use Google Signals. This is session data from websites and apps that Google links to users who are logged into their Google account and have activated personalized advertising. By linking data with these logged-in users, cross-device reports, cross-device remarketing and the export of cross-device conversions to Google Ads are possible.
We measure the success of our advertising on Google using “Google Conversion Tracking”. This allows us to find out whether users who have clicked on our advertising become our customers.
We have also integrated the remarketing tag in our Google Tag Manager. It can be used to display advertising on other websites for users who have visited the FinGuide website.
We use the services of Google Optimize to further develop our website in line with customer needs based on usage data.
By using the FinGuide AG website, you agree to these provisions. If you do not agree to the collection of data, you can prevent this by installing the browser-add-ons to deactivate Google Analytics.
We use so-called website conversion tracking with the help of Universal Event Tracking (UET) from Microsoft Advertising, the advertising platform of Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland (hereinafter referred to as “Microsoft”), to analyze the behavior of users who land on our website via our advertising within the Microsoft advertising network and subsequently to optimize our services and advertising measures. For this purpose, Microsoft Advertising stores its own cookies with the names _uetvid to distinguish the session and event data of users on our website, _uetsid to distinguish individual sessions on our website, and _uetmsclkid to optimize the accuracy of website conversion tracking. These cookies are stored in the domain of our website (so-called first-party cookies) in your browser.
If you interact with our advertising within the Microsoft advertising network, we learn the overall behavior of all users through Microsoft Advertising and do not collect any personal data in the process. The following data, among others, is recorded in Microsoft Advertising:
- Information about the pages visited on our website
- Information about demographic characteristics (e.g., age group, gender, company, industry, field of activity)
- Information about the category of devices used (e.g., computer, mobile device)
- Information on the target languages (e.g., German, English)
- Information about the approximate locations (e.g., country, city)
- Information about the conversion events (e.g., purchase transactions, registrations), incl. conversion event data (e.g., value, currency, product ID)
Please note that your data may be transferred to a Microsoft server in the United States of America and stored there.
On our website, we use so-called website conversion tracking with the help of the LinkedIn Insight Tag from LinkedIn Ads, the advertising platform of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter referred to as “LinkedIn”), to analyze the behavior of users who land on our website via our advertising within the LinkedIn advertising network and subsequently to optimize our website and advertising measures.
LinkedIn Ads stores a separate cookie with the name li_fat_id in the domain of our website in your browser in order to optimize the accuracy of website conversion tracking. If you interact with our advertising within the LinkedIn advertising network, we only learn about the overall behavior of all users and do not collect any personal data in the process. The following data is collected in LinkedIn Ads:
- URL of the pages visited on our website
- Information on demographic characteristics (e.g., age, gender, company, industry, field of activity, career level)
- Information about the category of devices used (e.g., computer, mobile device)
- Information on the target languages (e.g., German, English)
- Information about the approximate locations (e.g., country, city)
- Information about the conversion events (e.g., purchase transactions, registrations, newsletter subscriptions, contact inquiries)
Please note that IP addresses are always transferred with every HTTP request (e.g., when data is sent from your browser to a third-party provider, such as LinkedIn) and we have no knowledge of the use of the IP address by third-party providers. The collection of IP addresses can be completely blocked in certain browsers such as Safari from Apple (“iCloud Private Relay”) and Firefox from Mozilla (“Firefox Private Network”).
Please note that your data is usually transferred to a LinkedIn server in the United States of America and stored there. We would like to point out that in a third country, such as the United States of America, no suitable data protection guarantees and no adequate level of data protection can be guaranteed. The data is processed in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in optimizing our website and advertising measures. The legal basis for the use of website conversion tracking by LinkedIn Ads on our website is your consent. You can withdraw your consent at any time by changing your cookie settings on our website accordingly.
We use Cookiebot, the consent management platform of Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark (hereinafter referred to as “Cookiebot”), to obtain and store your consent or refusal under data protection law before your data is collected and further processed using cookies and tracking technologies. Cookiebot stores its own cookie called CookieConsent for this purpose in order to store a user's consent and to automatically read and follow it for all subsequent page views and future sessions on our website. This cookie is stored in the domain of our website (so-called “first-party cookies”) in your browser.
If you give your consent on our website, the following data, among others, will be recorded in Cookiebot:
- Information about your consent status
- Information about the page you visited on our website from which you sent your consent have sent
- Information about the IP address of your internet service provider (anonymized)
- Information about the device you are using (e.g., model, version)
- Information about the browser you are using (e.g., name, version, language)
- Information about the operating system you use (e.g., name, version)
- Information about the time of your consent (consent is stored for 365 days)
- Information about your approximate location (e.g., country)
- Information about your visitor source (e.g., the website from which you landed on our website)
This processing is carried out for the purpose of fulfilling our legal obligations in accordance with the Swiss Data Protection Act and Art. 6 para. 1 lit. c GDPR, in particular the obligation to provide evidence in accordance with Art. 7 para. 1 GDPR.
If you wish to withdraw or change your consent to cookies, you can do so using this link.
This privacy policy is based on a sample from our advertising partner astronauts & cowboys in Vienna.